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- Jun 28, 2022
- 9 min
How to Avoid the Most Frequent Digital Marketing Errors
No matter how long you have been established as a business, the current marketing world can be somewhat challenging to navigate. Mistakes are bound to be made. Here at 7Social, we want to help you avoid them when you can. Not Having a Social Media Presence You may believe that you can avoid using social media. We regret to inform you that this is not the case If you are not using social media outlets to get your message in front of your clientele then you are making a huge m
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- Jun 25, 2022
- 5 min
7 Essential Facebook Tips for an Engaging Business Page
If you've ever wondered how you can make your Facebook Page work for you then wonder no more. Our experts at 7Social have compiled 7 tips to take your Page to the next level! Avoid a Personal Profile and Go Straight for a Business Page Many well-intentioned business owners develop personal Facebook accounts for their brands rather than a Facebook Business Page. A personal profile would require individuals to submit a friend request to interact with you, which is the last thin
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- Jun 22, 2022
- 8 min
World Social Media Day
June 30 is the 12th annual World Social Media Day. We would be remiss if we did not celebrate. Social media has changed the way we interact with those around us and, just as crucial for you, dear readers, how we do business. Mashable established World Social Media Day on June 30, 2010. It was created as a method to commemorate the effect of social media on global communication and to unite the globe in celebration of it. Everyone utilizes social media every day; it's how we q
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- Jun 21, 2022
- 8 min
Taking Facebook Advertising to the Next Level for Automotive Dealerships Part Two: Advanced Tactics
If you’ve recently read part one of our series on using Facebook for advertising your dealership, then you know it is a powerful tool for getting your cars out into the world and converting your audience into customers. Now we want to go more in depth about two kinds of Facebook Ads to help you on your way. These ads are Automotive Inventory Ads and Automotive Offer Ads. Automotive Inventory Ad Let’s start with the first. Why are automotive inventory ads so important? Unlike
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- Jun 18, 2022
- 5 min
Taking Facebook Advertising to the Next Level for Automotive Dealerships Part One: The Basics
In a previous article, we discussed advertising your business on Facebook with little to no budget. Facebook is one of the most effective social media platforms, with over 221.6 million members in the United States alone, and it provides both organic and paid promotion opportunities for your brand. Advertisers may use Facebook advertising to accomplish a variety of marketing objectives, such as boosting brand recognition and improving website conversions. As said, there are b
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- Jun 15, 2022
- 7 min
Digital HVAC Marketing Strategies to Generate Leads and Increase Sales
Considering that more than 80% of consumers begin their search for a service or product online, it might be prudent to investigate digital advertising and marketing techniques if you've focused on traditional HVAC marketing and advertising approaches in the past. PPC Advertising PPC advertisements, also known as pay-per-click ads, are a fantastic HVAC advertising avenue, especially if you're on a tight budget. Additionally, their return on investment (ROI) is significant! PPC
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- Jun 7, 2022
- 8 min
Messenger and Your Business Inbox: a Crash Course
Messenger is an integrated messaging feature on your company’s Facebook Page. It is comparable to texting, but you do not have to pay for each message or platform usage. The ability to communicate helps your company to build connections and promote trust. According to a recent survey commissioned by Facebook, 69% of respondents claimed that the ability to send a message to a company enhanced their confidence in the brand. Benefits of Using Messenger Business Inbox Connect Wit
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- Jun 4, 2022
- 18 min
Facebook and the Auto Industry a Brief Introduction
The COVID-19 pandemic has reshaped a wide range of businesses, with the car industry at the top of the list. The transition to digital is the future of auto, and it's more crucial than ever for advertisers to have solid marketing plans in place so that resources can be allocated to the most successful and efficient techniques. Several factors in the automobile sector will have an impact on the industry's destiny in 2022 and beyond. These developments affect how automobiles ar
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