Mark Twain once wrote that “many a small thing has been made large by the right kind of advertising.” It was true when Mark Twain spoke these words over a century ago and it still rings true today. The right kind of advertising, however, is what has changed. The world no longer depends on physical print to sell services and goods. With so much time spent in front of a screen, be it a computer, cell phone, or tablet; it is the digital ad that is king. The best way to make you

The world of Marketing is swiftly changing. While flyers still fill our mailboxes and commercials rule the airwaves, companies have found new and innovative ways to sell their products that move beyond the traditional. One thing that has not changed is a single truth, the importance of location. In fact, By the end of 2022, marketing spending on mobile location-based marketing is estimated to top $38 billion. One way marketers are using location to their advantage is through