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Mar 22, 20227 min read
OTT and You: A Beginner's Guide
People are watching more video content on their smartphones, as well as on their laptops and desktop computers. The trend of video...
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Mar 16, 20229 min read
Programmatic Advertising and Audience Targeting
A Brief Overview of Programmatic Advertising In 2021, programmatic advertising accounted for approximately 90% of all digital display...
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Mar 3, 20229 min read
Omnichannel Marketing 101
Marketing is nothing new; it has been around for as long as man has been selling goods and services. Umbricius Scauras, for example, was...
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